Tortilla UK announces strong growth in latest financial report

Tortilla Mexican Grill has served up an impressive first half for 2025, with UK sales outperforming the wider hospitality sector

In a trading update for the 26 weeks ending 29 June 2025, Tortilla's reported group revenue of £35.4m – an increase of £3.9m from 2024.

The UK market was a standout, with like-for-like (LFL) sales up 5.0%, defying industry trends.

According to CGA Coffer, sector LFLs fell (2.5%) in Q1 and (3.4%) in Q2. Making Tortilla’s +5.9% and +4.2% respective gains all the more notable.

Franchise performance added extra spice, as UK franchised sites saw LFL revenue climb +12.8%, and the UAE surged by +16.8%.

Weekly sales records were broken in 13 locations across both regions.

Continued growth

CEO Andy Naylor credited a fresh summer menu and focused brand strategy for bolstering results. “Our UK operations are outperforming the wider sector,” he said. “Our salads and protein pots have resonated with customers, helping drive roughly 10% LFL growth in July.”

Tortilla continues to ramp up digital innovation, now with 32 locations fitted with self-ordering kiosks. Investment in tech is part of a wider growth plan that includes major expansion into France. Contractors are already at work converting acquired sites, with most expected to trade under the Tortilla brand by year-end.

Adjusted UK EBITDA reached £2.4m, a 33% increase from H1 2024, while group EBITDA stood at £1.2m.

Despite a (£1.2m) loss from the French conversion project, the company expects full-year results to meet market expectations. Net debt was £9.8m, and the company has successfully refinanced with Santander to support further growth.

Looking ahead, Tortilla plans to open new sites across the UK and is preparing to debut in Abu Dhabi this August.


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